World's Largest Striding Man, Joburg Skyline
‘Stepped out in style' on the Southern Life Centre,
Johannesburg, has been the new Johnnie Walker Striding Man icon, the largest
striding man building wrap in the world. The billboard spans three sides of the
35-floor skyscraper in the CBD, is the size of 70 rugby fields end-to-end and
is visible from many angles in the city. The wrap covers almost the entire
building's surface, except for the windows, with a total visual impact of
11000sqm.The Theme is Less food, more liquor
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